As James Beard wisely stated, “Food is the common denominator that brings people together.” For centuries food has been bringing people together. Food is an essential part of our health and impacts the way we live. In the world of business, connections with the clients are crucial to success. What …
Read More »Davis takes innovative approach to social media
PRSSA is a student run club located at Southern Illinois University. There are several e-board members that uphold a position to efficiently run the club. The Director of PRSSA, Liz Davis, upholds a role of overseeing the social media. Liz immerses herself into PRSSA by trying to find fun ways …
Read More »SIU strikes gold with TEDx program
This March SIU has hosted a collaborative event called TEDx. TEDx SIUC “is a program of local, self-organized events that bring people together to share a TED-like experience.” TEDx is an independently organized event where individuals of the community or area come together to give talks on assorted topics to …
Read More »ChatGPT offers PR help and pitfalls
ChatGPT has recently been the main topic of conversation in the world of Artificial Intelligence. Users are able to ask ChatGPT anything and it will come up with a response that is almost too human-like. But what is ChatGPT? Well, according to itself it is “an AI-powered chatbot developed by …
Read More »How M&M’s used scandal for a great PR stunt
The well-known candy brand, M&M’s, has recently been involved in what some may consider a scandal. It all began in January of 2022 when the company decided to shorten the green M&M’s legs and replace the thigh-high, heeled boots with a pair of sneakers, wanting to slightly rebrand the portrayal …
Read More »Culver’s asking Pepsi fans if Coke is okay
The popular Midwest burger chain Culver’s is switching from Pepsi to Coke. That’s right, customers will no longer get an ice-cold Pepsi with their butter burger, but a Coke instead. Many customers haven’t seemed to care, but those who do are furious. Who would have thought switching from one brand …
Read More »How remote and hybrid work affect PR industry
While the COVID-19 pandemic has slowly receded, remote and hybrid work have quickly made its place into the daily routine of many lives. Some may say remote and hybrid work is just temporary and is not reliable; however, according to Dick Grave in Remote, Hybrid or In-Office PR, this work …
Read More »Carbondale is the solar eclipse crossroads of America
The 2024 solar eclipse is a huge deal in astronomy because of its shared viewing location with the prior eclipse in North America. The best location to view the solar eclipse is going to be just south of SIU’s campus around Cedar Lake. SIU will be holding a festival for …
Read More »Communicating monkeypox and other health issues
Monkeypox is a viral disease that is leaving America questioning what’s happening next, again. After we fight to get through COVID-19, we are faced with yet another healthcare outbreak. We are stuck having questions without answers, again. Although monkeypox is being carefully monitored before it becomes too large of an …
Read More »VEO has quiet PR launch in Carbondale
This year Southern Illinois University Carbondale and the city partner together with VEO scooters. “SIU and the City of Carbondale are proud to announce a partnership with VEO Scooters! Before riding, view SIU’s and Carbondale’s scooter policies and use the bike map to plan riding routes.” Many residents are happy …
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