SIU PRSSA Southern Illinois University Public Relations Student Society of America

Press releases, also known as news releases, can be viewed as just another task on a to-do list, but in reality, it’s extremely beneficial to reporters, the company, as well as a public relations specialist or team, so understanding the “why” and “how-to” behind a press release is critical for …

When you hear someone talk about communications, they may say something along the lines of “Everyone has to communicate” or “It works in any field”. So, what does that look like exactly, and what all can I actually do after I graduate? It’s easy to talk the talk, but can …

We are living in unprecedented times as a result of the global pandemic and the political polarization within our country. Public relations continues to be as important as it’s ever been in presenting a coherent message that gives people a sense of order and confidence. For non-profit organizations, the messaging …

Good public relations podcasts should be inclusive and inspiring. Another good quality a podcast should have is the ability to show the audience how to learn and grow in PR as well as keeping them up to date with new trends. There are many demands and there are also experiences …

Your resume is your first opportunity to present yourself to a potential employer, so it is important to make your resume stand out from others. When writing your resume, you should look for keywords in job postings, make your resume clear and brief, provide the most important information first, and …

Twenty-one-year-old senior Erika Farias-Diaz is majoring in public relations with a minor in marketing, and is ecstatic about her new position as vice president of the Public Relations Student Society of America. “I would compare myself to a sponge, because I soak up all the goodness,” Farias-Diaz said. The Public …